What is Big Data & What Does it Mean?

What is Big Data & What Does it Mean?

What Is Big Data? The term “big data” may confuse some. It can mean many things. And that’s fitting considering so many businesses, nonprofit organizations, and government agencies want to use it for their benefit.  However, when you take a closer look at big...
Data Analyst vs. Data Scientist

Data Analyst vs. Data Scientist

In our modern business world, a company leader who fails to tap into the potential of big data is like flying an airplane with a blindfold on. Big data can help you understand market trends, consumer behavior, measure KPIs, and target inefficient processes. As a...