How Fractional CFO Services are Beating the “Big Four” Accounting Firms

by | Apr 29, 2020 | Uncategorized

The accounting industry has been dominated by the “big four” accounting firms — KMPG, Ernst & Young, Deloitte, and PricewaterhouseCoopers. While that’s still the case, their grip on the industry is slowly loosening thanks to the digital accounting space, with businesses realizing they have options beyond the big four. Outsourced accounting services, such as fractional CFOs, have increasingly played an important role, allowing companies to grow financially without needing an in-house accounting firm.

In this article, we will discuss the most important things you need to know about fractional CFO services. By understanding how these (mostly) digital firms have been disrupting the accounting industry, you’ll be able to determine if their services make sense for your business.

Accounting Firm CFO Services Help Businesses Scale Their Accounting

One of the issues with working with a non-scalable accounting firm is that your business will often end up paying for services it simply doesn’t need. However, when you hire a fractional CFO, you get a high-level view of your accounting, allowing you to see where you need additional help.

From there, you might want help managing additional books, setting up your first eCommerce store, budgeting for long-term projects, and completing various other tasks. Your fractional CFO can lead these new efforts, which will help your business manage its cash flow better, safely expand into new markets, and prepare for down quarters.

Entering the World of Digital Accounting

CFOs are at the forefront of integrating advanced digital accounting platforms that streamline financial operations and enhance accessibility and flexibility. They are instrumental in selecting platforms that suit their company’s unique needs and adapt to the evolving digital landscape.

CFOs work closely with e-commerce accounting specialists to implement systems that allow real-time access to financial data from anywhere in the world. This modern approach to managing books and financial reports on the go dramatically simplifies traditional processes, reducing the need for physical interactions and cutting overhead costs significantly. By championing the adoption of user-friendly digital accounting tools, CFOs ensure that both the internal accounting team and business leaders can operate efficiently and effectively, regardless of their physical location.

Cutting Costs Without Sacrificing Quality

CFOs are invaluable in guiding businesses through cost-cutting measures without compromising quality. By running a fine-tooth comb through financial statements, CFOs can spot inefficiencies and wasteful expenses that can be trimmed, enhancing the organization’s profitability.

CFOs use their understanding of finance to develop effective tax strategies, ensuring businesses maximize available tax credits and deductions. In addition to reducing the tax burden, CFOs can strategically position the company to maintain compliance and avoid audits.

More importantly, CFOs play a critical role in relocating assets and helping businesses invest capital in ventures that promise substantial returns. This strategic financial oversight ensures that every dollar spent or saved is aligned with the company’s broader financial goals, proving that with the right financial leadership, businesses can achieve significant cost savings without sacrificing the quality of their operations or services.

Creating Customized Accounting Solutions

A fractional CFO for startups is ideal for companies looking for versatile, customizable solutions. After an initial consultation, often via a phone call, you and your digital CFO will discuss your business’s current financial landscape, pressing concerns, and long-term goals. This in-depth understanding allows the CFO to precisely align the accounting services with your business’s unique requirements.

The flexibility to select specific accounting services a la carte ensures you only pay for what you need, with the option to tack on additional services when needed. That’s advantageous in today’s market, where many businesses have custom and complex accounting solutions.

Finding the Fractional CFO that’s Right for Your Business

A “fractional CFO” is someone who can perform all the traditional services of a CFO yet only works for your specific business a fraction of the time. These individuals allow newer or smaller businesses to have access to the expert CFO advice they need without having to pay a $300,000 annual salary. The main issue, it seems, is finding the fractional CFO who’s truly right for your business.

Fortunately, finding the perfect fit is easier than you might assume. With a little bit of research, you should be able to find various accounting partners that can help your business. Look for businesses that have worked with businesses comparable to your own, at least structurally speaking.

Once you have a list of a few fractional CFOs you are considering hiring, you’ll want to take some time to ask each of them questions. Asking about pricing, the accounting experience, and ways they can add value to your business will make you much happier with your final decision.

Fractional CFO Solutions for Digital Companies

The emergence of fractional CFO services is redefining the accounting landscape, challenging the traditional dominance of the “big four” accounting firms. These adaptable, cost-effective services offer businesses, particularly agencies and digital companies, the strategic financial oversight and customizability they need to thrive in a dynamic economic environment. By leveraging digital tools, fractional CFOs streamline accounting processes and enhance financial accuracy and accessibility, allowing businesses to scale efficiently and respond agilely to market changes.

With the ability to tailor services and costs to each business’s specific needs, fractional CFOs represent a powerful alternative that aligns with modern business requirements. As businesses continue to navigate financial complexities, the role of the fractional CFO will undoubtedly become more integral, proving that quality financial leadership is accessible to businesses of all sizes and stages.

To learn more about fractional CFOs and how they can help your business, call us today!

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